Shopware for B2B Ecommerce: Features, Setup and When It Fits
How Shopware 6 supports B2B selling: customer-specific prices, quick ordering, quotes and ERP integration.
Shopware 6 is a strong choice for B2B ecommerce when you need customer-specific prices, fast reordering, several buyers per company and a tight connection to your ERP. Shopware covers many B2B basics in the core system, and its paid plans add dedicated B2B features. Most B2B projects combine these with an ERP integration and a few custom extensions.
Key B2B features to plan
| Feature | Why it matters |
|---|---|
| Customer groups and price lists | Each customer sees their agreed prices and conditions |
| Quick order and reorder | Buyers order known products fast by SKU or from past orders |
| Company accounts and roles | Several employees order with budgets and approvals |
| Quotes | Larger orders can be negotiated online |
| ERP integration | Prices, stock, orders and invoices stay in sync |
| Payment on invoice | The most common B2B payment method |
Typical project steps
- Define customer types, price logic and approval rules.
- Choose the Shopware plan and extensions.
- Connect the ERP for products, prices, stock and orders.
- Design a fast ordering experience for repeat buyers.
- Pilot with selected customers, then roll out.
Read about ERP integration or our solutions for manufacturers.
FAQ
Does Shopware support B2B?
Yes. Shopware 6 supports customer groups and custom pricing, and Shopware’s paid plans add dedicated B2B features such as employee accounts, quick order and quotes. Check the current plan details with Shopware.
Can B2B and B2C run in one Shopware installation?
Yes. Separate sales channels, customer groups and price rules let you serve both from one admin.
Do I need an ERP integration for B2B?
Most B2B shops do, so prices, stock and orders stay in sync with the ERP that runs your business.